SEPTEMBER 2010

Letter from President

Dear Fellow WEN Members,
 
It’s almost time to put summer to bed.  Between you and me, I’m not sad to see it go!  I know I just gave away my dislike for the heat…Bye Summer of 2010 and good ridden!  So what do we have to look forward to? 
 
Plenty…! 
 
Free for WEN members!  Mark your calendars!  The "New" Marketing.  How social media and technology has changed how you market your business.
If you missed this in May, we are doing it again.  If you attended in May and wanted to attend the other breakout sessions, this is your chance!  Bring a friend and introduce them to WEN.  Non-WEN members pay $25 (which can be used towards their WEN dues for the first year).  No problems with parking – passes not needed on Friday September 24 to park in Lot 22 near the building.
And…!
The Barn Dance Saturday October 2^nd .  You can buy tickets on the website www.wen-usa.com. Tickets are only $15.00 each.  Even if the Barn Dance doesn’t fit into your schedule, buying a ticket or 2 is a one way to support your fundraiser and sharing them with friends or colleagues is a great way to gift people a great time.  Don’t forget the live and silent auctions. 
And…!
WEN member Patrick Abec is hosting his annual Pumpkin Fest and has invited WEN to be one of the non-profits that will receive a portion of the proceeds.  The other non-profits are Toledo Choose Local, The Autism Model School, Cherry Street Mission and the Pregnancy Center of Toledo.  The event is Saturday, October 9 from noon - 6 pm.  More information is at www.abecssbr.com .
Have a great September and I look forward to seeing and hearing from you!
 
Linda Everhardt-Kardux
419-578-2661
President@wen-usa.com

WEN Barn Dance and Live and Silent Auction


Get out your boots and shine 'em up!  You do not want to miss the WEN Barn Dance and Live and Silent Auction on Saturday, October 2nd, from 7-11 pm.  Join us at the Ryan Family Farm at 3996 Weckerly Road, in Monclova, Ohio, where munchies and drink fixin's will be available.  If you need a little courage to ask that red-headed cutie to square dance, BYOB!  Impress her even more by wearing your favorite line dancing or country attire!

Tickets are $15/pp and available by calling 419-578-2661 or register online at www.wen-usa.com.  Bring your checkbook so you can take part in the Live and Silent Auction goin' on between sets.  Auction items wanted....email Pat deCesare: pdecesare@directionscu.org.

WEN Training Opportunities

 
The “New” Marketing
How social media and technology has changed how you market your business
 
If you missed it in May, WEN is doing it again! LinkedIn, Facebook, Twitter - you know they can help you market your business but you haven’t used them to their full potential.  This workshop will help you update your marketing to make full use of the new “social media” tools. Whether you are familiar with social media or a “rookie,” our workshop and hands-on breakout sessions will help you jumpstart your business marketing.  Bring your laptop with you (some computers will be available for use by attendees) and your lunch (water and cookies provided).
 
Friday September 24, 2010
11:30am - 1:30pm
4th Floor Learning Resource Center
Scott Park Campus - University of Toledo
505 Parkside Boulevard
Toledo, Ohio 43607
 
11:30-11:45am  “The New Marketing” - Overview by Julie Cantu
11:45-:11:50am attendees go to breakout rooms
11:50AM-12:35pm Breakout sessions
#1 Social Media 101 - for rookies who have no experience on Facebook, LinkedIn, Twitter (Tami Norris)
#2  Setting up a Facebook Fan Page (Rebecca Booth)
#3  Using LinkedIn (Julie Cantu)
12:35-12:45pm   Break
12:45-1:30pm  Breakout sessions
#4  Social Media 201 - continued from #1(Tami Norris)
#5  Social Media News Releases (Pat Giammarco)
#6  Pay per Click advertising on Google and Facebook (Victoria Kamm)
 
Free for WEN members. Non-WEN members pay $25 (which can be used towards their WEN dues for the first year).  No problems with parking – passes not needed on Friday, September 24 to park in Lot 22 near the building. Pre-registration is required.  Please contact Linda Bowyer (linda.bowyer@utoledo.edu or 419-276-0664) or register at www.wen-usa.com. Please indicate with your registration which breakout sessions you are interested in.
 

Small Changes Create BIG Results!

 
Eat more veggies, exercise more, drink plenty of water, get enough sleep, don’t get stressed out, watch those carbs, eat smaller portions, and whatever you do, don’t eat sweets!  All those tips for living a healthy life are enough to overwhelm even the most self-disciplined person.
 
It’s best to incorporate small changes into your life so you don’t rebel like a two year old who won’t eat anything green.  First, articulate your intention, let’s say to drop one size. Then pick just two or three things to change and stick with those until they become second nature and then add something else.  For example, maybe you decide to eat dinner off a smaller plate and do 10 minutes of walking every morning.  Your body won’t change overnight, but it will change permanently if you continue to add small behavior changes over time.
 
In addition, the most successful people are gentle with themselves throughout the process of becoming truly healthy.  They don’t beat themselves up for one slip-up but instead are grateful for getting back on track. They don’t compare their progress with someone else’s, but instead do the best they can. Finally, they don’t despise themselves for what their body looks like, but instead love themselves for who they are.
 
Remember, small changes create BIG results!
 
-Pat Altvater, www.outsmartweight.com
 
 

Why You Shouldn’t Skip Meals

 
Skipping meals makes you more likely to make up for those missing calories by snacking or eating more at your next meal.  Research indicates that people who skip breakfast tend to be heavier than those who eat a proper breakfast.
 
The best approach to meals is to eat 4-5 smaller meals rather than 2 or 3 big ones.  Why?  It helps stave off hunger and it trains you to eat less per sitting.
 
-Shirley St. Julian, St. Julian Fitness

Beat Your Sweet Tooth

 
Sugar cravings occur when the body’s pH levels become too acidic.  Snacking on veggies restores pH balance, creating an unfriendly environment for the yeast cells that thrive on sugar and activate junk food cravings.  So when your sweet tooth acts up, dip into some chunky salsa for a tasty treat that won’t hurt your waistline.
 
-Shirley St. Julian, St. Julian Fitness
 
 

Healthy Smile = Happy Smile

 
We work hard at keeping our bodies disease-free. As it is important for our entire body, it is just as important for our mouths. Having an attractive, healthy and clean mouth gives us more confidence and enables us to greet people with big smiles. Total care begins with regular professional visits, including exams and cleanings, and daily home oral hygiene.
 
For a beautiful smile, be sure that you:
 

• Have regular dental check ups; usually every 6 months
• Brush your teeth at least twice a day and floss once a day.
• Be sure your dentist does a thorough exam including oral cancer screening.
• If you have any concerns about the way your teeth are feeling, be sure to have your dentist check it out right away.

When you smile, you are happy and people will love to meet you. So don't hold back your beautiful smile!
 
-Suzie Greene, Thomas S. Valo, D.D.S., Inc.
 
 

Horntootin’ – WEN Member News

 
Women’s Initiative of United Way is celebrating 10 years in the Toledo community with investments of more than $1 million in programs that improve the lives of women and children! Women’s Initiative pioneered programs Right from the Start and Successful Children, Successful Schools: Social and Emotional Learning, and has formed key community partnerships on such projects as raising money for the Polly Fox Academy and for the 2009 Maumee Valley Habitat for Humanity Women’s Build. To learn more about Women’s Initiative, visit www.womens-initiative.org.
 
Louise Kahle, Take The Time: Image Matters!, will be doing a six-week Makeover Series, Saturday, September 11 through October 16. Each class will run from 1:00 – 2:30. This will be a customized plan to help participants create a personal style. Experiences may include: shopping for clothes, bras and accessories, color analysis, makeup instruction, hair advice from a professional hair stylist, and a clothing swap. $120.
To register, call or email Louise at 419-343-8579, louise@take-the-time.com.
 
In July, Lucky Magazine contacted Purselove.com for a sample of one of their bohemian beaded shoulder bags to consider for their Fall Purse Guide, which highlights all their favorite bags for the season!  Purselove's bag was chosen and will be in the October issue of Lucky Magazine, hitting newsstands September 1^st! Also, don’t miss your chance to see Purselove’s Fall Preview Trunk Show on Thursday, September 9 from 5-8 p.m. Bring some friends for wine and hors d’oeuvres at 4935 Keener Rd. in Monclova. Arbonne will be onsite giving free facials! Merchandise will also be available for sale on Friday, September 8 (by appointment) and during an Open House from noon -5 p.m. on Saturday, September 9. 
 
WEN members Nancy Linker of Purselove.com and Caroline Bishop of Jewels by Park Lane will both be at the Ability Center Auxiliary style show and luncheon, “A Fashion Adventure,” on Wednesday, September 22 at Parkway Plaza! The event starts at 10 a.m. with shopping and socialization, then a luncheon at noon, followed by a fashion show at 1 p.m. Contact Nancy Linker (419-283-4935/nlinker@purselove.com) or Caroline Bishop (734-856-5931) for tickets.
 
Mary Nyitray of Optical Arts was named one of forty “Most Influential Women” in the nation according to the July 19^th issue of Vision Magazine, the optical industry’s leading news magazine, based in New York. Mary was ranked in the highest level, “Executive Suite,” reserved for candidates who “guide their companies forward, inspire leadership among their teams and peers and achieve high performance.” Congratulations, Mary!
 
Each Thursday in September (starting with the 9^th) will be Party Night at Super Suppers.  Sign-up in advance to make meals and you’ll receive complimentary glass of Sangria, food sampling, door prizes, and we’ll have a masseuse on site offering chair massages for $1 per minute! Then, come celebrate Super Suppers’ 3^rd anniversary on September 25 from 11 a.m. – 5 p.m. Select entrees will be 3 for $33 and the first 30 customers get a special gift. Plus door prizes and birthday cake! Bring 3 items for the PCU Food Bank and get entered to win up to a week’s worth of meals!
 
Debby Peters, Certified Networker of Ohio, Ltd., is excited to announce that as of the beginning of the fall class series, another 18 people have joined the ranks of the CN community, bringing the total number to 560!
 
Phyllis Sheetswas recently interviewed by Ryan Vetter of WTOL TV for his news segment About Town. He filmed her and her new shop, My Shop on Rugby Drive, which was aired on Monday, August 23 at 9 a.m. and Sunday, August 29. Special thanks to Ellen Critchley for the publicity!
 
Don’t miss Ellen Wisniewski’s latest promo at Nedley’s Ice Cream & Coffee Café – half off an ice cream order (cakes excluded) for new customers!
 
Check out the new PWG Marketing website and let Pat Giammarco know what you think. Visit www.pwgmarketing.com to see what he’s doing and where he'll be speaking (September is very busy!). Be sure to sign up for his monthly newsletter for simple, practical marketing advice and information you can implement today. A special Inbound Marketing training section is also available to help you get found more easily online.
 
Pat Altvater, of www.outsmartweight.com, has an article featured in the September issue of Nashville Parent. Read the digital edition with her article, “I Want It Now” at www.nashvilleparent.com.  Pat Altvater is also teaming up with Krista McCarthy to present the workshop Why Weight?  The Power to Succeed is Within You! on Tuesday, September 14from 10a.m. -  noon at Harmony in Life in Sylvania.  For more details go to http://www.outsmartweight.com/HL.html.
 
The Transformation 2010 National Tour Love it. Learn it. Live it. comes to the Brandywine Country Club in Maumee on October 19 from 9 a.m. to 3:30 p.m. This is a Powerful You! Women’s Network event. WEN members will be able to attend for the member price of just $39. Save the date!
 
The Maumee Chamber of Commerce hosts “Gidget Goes to Maumee” on Thursday, September 23, with 2 p.m. and 7 p.m. shows. Meet the real Gidget (Kathy Kohner), enjoy old clips on the big screen, view the newly released documentary “An Accidental Icon: The Real Gidget Story” and join in a real premier party before the event. The event can also be used as a fund-raiser for your charity ($18 reserved/$15 general seating, receive $2 for every ticket you sell). Order by phone, 419-893-5805, or stop in the Maumee Chamber office during regular business hours.
 
 

Question of the Month: What fun or thrilling form of exercise keeps you moving?

 
It's Zumba! What a blast! As soon as the music starts, your face starts to smile, your body responds and you end up laughing while getting an incredible workout!
-Joy MacLeod, C. Ht., Hypnotherapy Associates of N.W. Ohio
 
The best way to keep fit is to own a dog. It requires lots of love, lots of exercise, constant responsibility and it keeps you moving – it’s a built-in fitness program!
-Jan Gibson, Jandane Kennels
 
Feeding the cows is a great form of exercise for me!  Those feed and water buckets are 20-50 pounds each, not to mention lifting them over the chest-high fence to hit the trough.  Get weight lifting and cardio work!
-Kathy Hassan, AVP, Citizens National Bank
 
A few of the things I do to stay in shape include Boot Camp training, water aerobics and weight training.  Although the boot camp is not for everyone, the water aerobics can be.  I have found the water very beneficial. It’s not hard on your joints and you feel like you’re not even exercising.  The best part about it is the friendships you develop with others with the same goals of staying fit.  Then there’s the occasional margarita’s with the swimmers afterwards. Can’t beat it!
 -Annette Young, Bay Treasures, LLC.
 
 
Mark your Calendar for October!
 
Oct. 2              WEN Barn Dance
Oct. 6              WEN BG Afternoon at Stone Ridge
Oct. 7              WEN East of the River Networking Mtg
Oct. 7              WEN Marketing Roundtable
Oct. 11                        WEN West Swanton
Oct. 12                        Hancock County/Bluffton Networking Mtg
Oct. 13            WEN AM Coffee
Oct. 19            IDDM at Flying Joe
Oct. 25            WEN Lunch Bunch
Oct. 27            Network at Noon at Clara J’s
Oct. 28            Hancock County/Findlay Networking Mtg.
 
*No OGINAD in October
 
 
Be a Part of the WEN Newsletter!
 
Send us your announcements, events, and article submissions for the October newsletter by September 15. October’s theme is Rebranding. Tell us how your tips on how to tell if your image is stale, how to refresh your business cards, or when to change your brand. Send your submissions to ginasares@gmail.com.
 
Question of the month: What’s the best way you’ve rebranded your business?